It's All About The Experience

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A blog about managing and improving customer experience and improving profits.


Viral Videos That Build Brands (And How To Make Them)
Viral Videos That Build Brands (And How To Make Them)
A terrific way to affordably build your brand is by developing viral content, most specifically shareable videos, that support your brand. But recommending a company create a viral video is like telling a baseball player to "just" hit a home run. This post will review my personal hall of fame of viral videos, then dig into some of the key elements that these videos share.

6 Steps to Affordable Video Marketing
6 Steps to Affordable Video Marketing
Need to develop a video for content marketing or social media? Here's a great how-to primer to get you started.